Marvel superheroes featured in ads for Alabama-built SUV –

Loki (Tom Hiddleston) in "Marvel's Thor: The Dark World"

Loki (Tom Hiddleston) in “Marvel’s Thor: The Dark World” (Film Frame © 2013 MVLFFLLC. TM & © 2013 Marvel. All Rights Reserved. AP)

Question everything. That’s the pitch in a recent series of TV commercials for the Alabama-built Hyundai Tucson SUV, featuring characters from the Marvel Cinematic Universe.

The ads boast MCU’s Loki (played by actor Tom Hiddleson, Captain America (Anthony Mackie) and Scarlet Witch (Elizabeth Olsen), as featured in Disney + streaming series “Loki,” “The Falcon and Winter Soldier” and “WandaVision,” pondering quandaries like “If you’re living on borrowed time do you have to return it?” And “Why do we say heads up when we really mean duck?”

The Tuscon is produced at a Hyundai plant in Montgomery. You can watch the commercials in the below YouTube clips. These have been a few Marvel/Alabama connections lately. In “Loki,” a dramatic scene takes place in the fictional Alabama city Haven Hills. And actor Erika Coleman, an Alabama native, plays a small but cool role in the “Loki” premiere.”


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